Promoting sustainable
environmental health in Nigeria through
communication: The media engagement approach.
Accepted 8th
April, 2018
Iwokwagh N1* and Nyitse
T2
1Department of Information and Media Technology Federal University of
Technology, Minna, Nigeria. 2Department of Mass Communication Bingham University, Karu, Nigeria.
Environmental Health Issues
(EHI’s) are increasingly and exponentially
gaining global currency in public health.
According to a Joint Monitoring Programme
Report, lack of access to clean water and basic
sanitation affects more than 2.6 billion people
globally, and kills more children than malaria,
HIV/AIDS and TB combined. The report also
provides that 4,000 children under the age of
five die every day globally, from preventable
illnesses such as diarrhoea, typhoid, cholera
and dysentery, with Nigeria contributing at
least 10 every day. Studies have also shown that
Nigerian cities are witnessing high rates of
environmental degradation, and are rated among
urban areas with lowest liveability index in the
world. It has been argued that environmental
problems are mostly due to developmental
processes and are of local, regional and global
effects. These effects are consequences of human
activities, and are most often, harmful on human
beings, livelihoods, animals and plant lives.
Accordingly, poor sanitation, flooding,
desertification, oil pollution from spills,
industrial pollution and improper management of
municipal solid waste among others have been
identified as critical environmental problems in
Nigeria. Of these problems, poor sanitation has
been identified as the most prevalent
environmental problem facing Nigeria as a
nation. As reported by UNICEF, Nigeria loses
N455 billion annually or 1.3% of its GDP due to
poor sanitation. According to the report, 33
million Nigerians defecate in the open,
depositing about 1.7 tons of faeces into the
environment annually. The direct consequence of
this, the report notes is high morbidity and
mortality ratio due to sanitation related
diseases such as cholera, diarrhoea, dysentery
and typhoid. It observes that children under
five are the most vulnerable to the effects of
poor sanitation and hygiene, with an estimated
200,000 dying annually due to diarrhoea. The
report also notes that about 240,000 young
children die in the country annually from
respiratory infections that are induced by poor
sanitation practices. However, in spite of its
pervasiveness, environmental health issues are
yet to be placed on the front burner of social
discourse in Nigeria as a public health problem.
This is where the media come in, and where media
engagement becomes critical; the argument being
that the media may be used as tools to help
activists and government raise awareness and
implement programmes on this issue.
Consequently, the following strategies were
proposed as intervention measures: collaboration
and network building between the relevant
stakeholders improvement of research
collaboration and competencies, consistent
prominence (cover page treatment) on
environmental health issues, formulation of a
media philosophy that will regulate coverage of
environmental issues, equipping journalists with
the knowledge and skills required to cover
environmental issues effectively, integration of
oramedia for mobilising rural dwellers for
healthy environmental habits.
This is an open access article
published under the terms of the
Creative Commons Attribution
License, which permits unrestricted use, distribution, and
reproduction in any medium, provided the original work is
properly cited.
Cite this article as:
Iwokwagh N, Nyitse T (2018). Promoting sustainable environmental health in
Nigeria through communication: The media engagement approach. Acad. J. Environ.
Sci. 6(4): 085-094.